How To Choose The Right Domain Name

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Posted on : 04-07-2009 | By : Trevor McHaffie | In : Affiliate Marketing
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Your domain name is your business identity on the web.  It represent you and your business so that is why you need to choose the right domain name to represent your new online identity.

Here are 5 tips to help you choose the best domain name for your new business:

1. Keep it a DOT COM ~ Many domain registrars are offering some great deals on anything but DOT COM extension.  These include .net, .biz, .us among several others.  When people enter web addresses they think of .com first, that is why you need to register a .com address.

Click here to see a video on selecting and registering a domain name.

2. Make It Relevant ~ Try to include keywords into the domain name.  If we use Ultimate Scrapbooking Resource Guide as the product we are promoting, you will want to try and include Scrapbooking into your domain name some how.  You may also want to do some key word research using Google’s free keyword search tool or some other keyword research tool.

Click Here for Google’s key word tool        Click Here to try Micro Niche Finder

3. Make Your Domain Memorable ~ Try to make your domain name memorable to your visitors.  Try and keep the names short and easy to remember.

4. AHHHH Hyphens ~ Avoid hyphens at all costs.  This makes for a difficult domain name for your visitors to type into their browsers.  Domain names without hyphens appear nicer and you will discover other websites using the same domain name without the hyphens…an guess what, they will be receiving some of your traffic because most people type domain names without hyphens.  That’s a pretty crappy way to lose traffic and potential CUSTOMERS!!!

5. Spelling ~ Make your domain name easy to spell for your visitors.  Try not to include numbers into your domain name.  This becomes hard for your visitors to understand aas there are multiple wasys to interpret them…are they numbers….are they spelled out…confusing.

These are some basic tips to help select the best domain names for your business.  You can also use dictionaries and thesauruses to play around with words to create some really amazing and memorable names that are truly unique!

Go have some fun and create some cool names.  Post back and let us know some of your creations!

Trevor

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